The featured image in this post is based on an ironic state of affairs. Salesforce, arguably the best known CRM platform on the market, first started out life positioning itself […]
Read moreTag: As a Service
The employee customer experience connection – fundamentals
Here is an infographic with some supporting source material and an industry overview for context if you want it. Here too is where my interest and expertise in this space […]
Read moreUpdate on As a Service Trends
Sources for image gallery plus other related articles: Culture: The Biggest Challenge in Getting the Subscription Model Right MaaS transit: The business of mobility as a service The first era of SaaS ends: ‘Best of breed’ was prelude to […]
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A year of tech in charts – pandemic edition
All the charts (click on any to view enlarged) come from an article in the The Information from various different sources: 12 Charts That Show How Tech Took Off During […]
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Employee customer experience connection – infographic
Sources Harvard Business Review: The Key to Happy Customers? Happy EmployeesJosh Bersin: The Massive Market Impact of Microsoft VivaGoogle Trends More here
Read moreCustomer Success and Marketing functions are increasingly interrelated and working together. With scale motions and operations it’s driving customer experiences to new heights. I’m not sure its a new trend but I’ve started watching it here: Customer Success Marketing and Scale
A trend watcher is an innovator that spots trends and determines if they are here to stay and whether they should be incorporated into existing strategy. I enjoy it, it keeps me on my innovation toes and I dabble. I’ve captured this view with a few trends I’m tracking and published reports on already: Trend Watching
How to measure value for customers
This is a worthy challenge I’ve grappled with before, just check out my posts under the metrics tag. The other day I got my hands on a recently published Forrester […]
Read moreInnerVentures in a doodle
I’ve taken a short break from work and as you do when you have time, I’ve been thinking. For one, about this site, it’s activities and it’s purpose. I thought I would try and capture it in this doodle (DanelDoodle actually), which is in itself a function of many aspects of this site and my activities. This is a good representation for now and this post contains all the categories I write about for that reason. A good baseline for future progression and supplement to my welcome post.
Another shift the pandemic has accelerated – enterprise sales
B2B selling was already changing before COVID-19. I’ve written before about how I think customer success practices with their emphasis on product usage is changing sales to be more data […]
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Update on As a Service Trends
Here is list of recent announcements and posts in the As a Service trend which I am curating in a magazine on Flipboard. Here they are (20 of the most […]
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Two brains on “Everything as a Service” for the price of one
These are some thoughts captured and co-written by Stephen Danelutti and Jason Noble, two long time contributors to the world of Everything As a Service (XaaS) who met recently. We […]
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As a Service trend research – customer solutions
This is a topic I will be covering as a chapter in my As a Service trend report. It’s not entirely dissimilar to one of the other chapter topics I […]
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As a Service trend research – products to services
One of the chapters I am covering in a trend report I am working on (As a Service Trend) will explain how even tangible products can be open to “servicification” and […]
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As a Service trend research – technology ecosystems
One of the chapters I am covering in a trend report I am working on (As a Service Trend) will focus on technology ecosystems. Technology is fundamental to all of […]
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