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Creativity Boosters to get you in the Flow – 1 of 4 – Music

We all know Creativity at work is important. It is a leading driver of innovation and it boosts productivity. And when you are in the right flow, you are more creative and productive. Other than having a formulaic approach to better flow (Formula pins down what gets people in the “Flow”) we all want to know what leads to better creativity and some of the other outcomes it contributes to. I know what works for me and instinctively and from experience, you might know about these too. In this four part series I want to share what works for me – this post covers music and the creativity boosters tag captures all the posts.


First a little more about creativity and why it is so important at work. Each post from the series will elaborate on one aspect of this and then go onto the specific creativity booster that supports it.

While creativity is highly important in business, it’s an abstract process that works best with a concrete structure. This is where design thinking comes into play.

Top industries are hiring those with Design Thinking Skills

From: The Importance of Creativity in Business, 25 January 2022.


You don’t have to be an avid muso to appreciate this. In fact sometimes it can distract, as it does me. Thats why the music you choose to support the work you are doing should be in the background and down low.

One new study explores music as a source of creativity. Since music has been shown to improve cognition and enhance learning and memory in other studies, it makes sense that perhaps it has an impact on creative thinking, too. 

From: How Music Helps Us Be More Creative, November 17 2017.

Here is my Spotify playlist. It’s made up of LoFi beats and very chilled music – I use it any time I need to tap into my creativity. Maybe it helps you :)

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If music be the food of work play on

I’ve produced some of my best creative work with the right music. It’s often accompanied by coffee, in a coffee shop. But the crucial ingredient is music. Here is a playlist I put together with some of my faves. Chill background music that get my creative juices fired up and don’t distract. Photo by Tim Gouw on Unsplash.