After an awesome discussion with some friends on chapter 2 of the trend report which is intended to do a slightly deeper dive into intrapreneurial activity than the intro, we agreed it would be useful to break down activities a little to provide greater meaning and context we could come back to in later chapters. So we came up with this matrix:

intrapreneur matrix

I broke down the four sections into detail. This is still very much a work in progress and needs to be finalised. Doing it out loud so anyone can see/participate. The fourth quadrant comes from work Steve Blank has been doing on Corporate Innovation Outposts.

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