• SenseMaking from the Web

    3 simple tricks for driving change in your workplace, no matter your role Posted on October 7. The authors of ‘Hack Your Bureaucracy’ explain a central misunderstanding about getting things done: change happens just because the person in charge declares it should. In our experience, too many people think that the president—or your CEO, organization…


  • SenseMaking from the Web

    The Value of Content: Subscriptions and the Passion Economy | Digital Marketing Resource Hub Posted on September 9. Have we now reached the point where the average internet user accepts that good content is worth paying for? Host Will Francis and digital marketing … The Rise Of The Rundle: A New Trend For Subscription-Based Services…


  • Update on As a Service Trends

    Sources for image gallery plus other related articles: Culture: The Biggest Challenge in Getting the Subscription Model Right MaaS transit: The business of mobility as a service The first era of SaaS ends: ‘Best of breed’ was prelude to ‘systems of delivery’ Smart Growth: the Case for Measuring Brain Capital Customer Experience Redefined: Insights From Chief Customer Officers on the Frontlines Top 10 IT…


  • Update on As a Service Trends

    Here is list of recent announcements and posts in the As a Service trend which I am curating in a magazine on Flipboard. Here they are (20 of the most recent) after the jump, in a convenient list of RSS fed posts 💥


  • Two brains on “Everything as a Service” for the price of one

    These are some thoughts captured and co-written by Stephen Danelutti and Jason Noble, two long time contributors to the world of Everything As a Service (XaaS) who met recently. We realised our common background and insights and decided to produce this combined thought piece – hope you enjoy.


  • As a Service trend research – products to services

    One of the chapters I am covering in a trend report I am working on (As a Service Trend) will explain how even tangible products can be open to “servicification” and purchased or subscribed to. For example, razors for personal grooming, cars for transport, fork lifts for logistics, etc.


  • Subscription Model Success Factors


  • The engine of the subscription economy

    I read this article the other day: 4 Reasons Why Salesforce Could Acquire Zuora. I’m writing this trend report: As a Service Trend. Two of the chapters I will be covering are Subscription Economics and Technology Ecosystems. Point 2 in the first article linked above gets to the heart of and intersection between these two…


  • Internet Trends and the impact on As a Service

    Mary Meeker is famous for the insight of her Internet Trend Reports so of course I read them. Two slides stood out in relation to the trend I am tracking and the report I am working on. I captured my views with some annotations.


  • The end of ownership and the rise of usership

    To own or to use is not a new concept. I started grappling with this at least 12 years ago when I worked for a technology division at Sony and we developed a mobile music streaming service with Vodafone. That was in the day before iPhone was launched, before Spotify, when the iPod was on…


  • Update on As a Service Trends

    I’ve not had a chance to post for a while and there has been a fair bit of activity in the space so I have quite a bit to share. I have also run a few numbers through the data visualisation machine and come up with the infographic at left – feel free to use…


  • Update on As a Service Trends

    Nuggets from the last few weeks. If you have any similar announcements, reports or good articles, please share in a comment as I’m collecting them for a new eBook / trend report 😁 New EV startup Canoo will only sell cars on a subscription basis. The interesting thing here is not so much about a…


  • Update on As a Service Trends

    As I think more about this whole space and track the developments in it with posts like this, I’m trying to envisage dynamics of the perfect business in it. That gave rise to the DanelDoodle at left. Just some fun and very quick so not sure they are absolutely right. I’ll get a better feel…


  • Update on As a Service Trends

    When Ikea considers changing its business model then you know something is afoot. The big news this last week was Ikea thinking about making certain items available on a subscription basis. Good article on that here where the screenshot at left is from. It’s looking at doing so on a trial basis so this will…