• SenseMaking from the Web – bumper holiday edition

    Communicating with chatbots Posted on January 6. The old saying “work smarter not harder” takes on a new meaning for communicators in 2023, thanks to A.I. text generators. Why it matters: Advanced … What trends will define the world of work in 2023? Posted on January 5. Business leaders could be forgiven for hoping that…


  • SenseMaking from the Web

    The Bezos Blueprint: The Communication Secrets of the World’s Greatest Salesman Posted on December 15. Carmine Gallo is a columnist, keynote speaker, Harvard instructor and CEO communication coach. Gallo is also a former anchor and correspondent for … Boost Your Customers’ Experience With This Operating Model Posted on December 15. Adopting this model will help…


  • SenseMaking from the Web

    How to Communicate Your Company’s Strategy Effectively Posted on November 30. For too long, communicating strategy has been an afterthought. Executives have shared long, bombastic documents or withheld critical information and expected people to just “get it.” And it hasn’t worked. Greater external uncertainty, collaboration, employee anxiety, and organizational openness … Three Pillars of User…


  • SenseMaking from the Web

    3 science-backed ways to train your brain to have a growth mindset Posted on November 11. There’s a key link between helplessness and mastery, it’s worth figuring out. A growth mindset is the belief that a trait (like intelligence or resilience) is malleable and can be developed through hard work, good strategies, and the ability…


  • SenseMaking from the Web

    The missing apex of Maslow’s hierarchy could save us all Posted on October 28. In his later years, psychologist Abraham Maslow added a new apex to the pyramid of human needs: self-transcendence. It’s Time to Rethink the Employee Experience Posted on October 28. The research found that 96% of survey respondents consider recruiting CX employees…


  • SenseMaking from the Web

    Growth hacking is really just growth testing Posted on October 10. Who knew that “growth hacking,” a term coined in 2010 by Sean Ellis, the first marketer at Dropbox, would become so commonplace in 2022? Considering the fact that growth marketing wasn’t even a formal function at startups 12 years ago, I think it’s okay…


  • SenseMaking from the Web

    3 simple tricks for driving change in your workplace, no matter your role Posted on October 7. The authors of ‘Hack Your Bureaucracy’ explain a central misunderstanding about getting things done: change happens just because the person in charge declares it should. In our experience, too many people think that the president—or your CEO, organization…


  • SenseMaking from the Web

    Empower and energize employees with Microsoft Viva | Microsoft 365 Blog Posted on September 23. Work trend index pulse report When employees thrive, companies flourish. Microsoft Viva, the first integrated employee experience platform for the … Looking at 320 pitch decks, here’s what science tells us works best Posted on September 23. Investors are spending…


  • SenseMaking from the Web

    The Value of Content: Subscriptions and the Passion Economy | Digital Marketing Resource Hub Posted on September 9. Have we now reached the point where the average internet user accepts that good content is worth paying for? Host Will Francis and digital marketing … The Rise Of The Rundle: A New Trend For Subscription-Based Services…


  • SenseMaking from the Web

    How “Corporate Explorers” Are Disrupting Big Companies From the Inside Posted on August 25. A unique breed of entrepreneurs is creating innovative ventures — without launching startups or chasing VC funding. Meeting fatigue is an IT problem. Here’s how async can help Posted on August 22. The role that meetings (especially virtual ones) play in…


  • SenseMaking from the Web

    Building a Minimum Viable Product is Like Serving Burnt Pizza — Build Lovable Products Instead Posted on August 12. Jiaona Zhang is currently the VP of Product at Webflow. If love is in the little things, then Jiaona “JZ” Zhang has a keen eye for the details that … CIOs Examine the Inevitable Marriage of…


  • SenseMaking from the Web

    The future of employee engagement is in the metaverse Posted on August 4. As the metaverse expands and sits more prominently within a brand’s marketing strategy, Damian Ferrar, senior vice-president, innovation director and … Why your meetings are a waste of time Posted on July 30. Not everyone got it, at first: as the management…


  • SenseMaking from the Web

    We need a global reskilling revolution – here’s why Posted on July 22. License and Republishing World Economic Forum articles may be republished in accordance with the Creative Commons … Beware the rise of corporate rituals designed to manipulate employees Posted on July 21. ONE of Apple TV’s latest shows, WeCrashed, is a drama series…


  • SenseMaking from the Web

    How to Create an Employee Handbook Posted on July 15. Learn the benefits of having an employee handbook, what information to include for employees, and find easy-to-use templates. An employee handbook is … The future of cars is a subscription nightmare Posted on July 15. As cars get more expensive to make and profit margins…