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Customer Success and Marketing functions are increasingly interrelated and working together. With scale motions and operations it’s driving customer experiences to new heights. I’m not sure its a new trend but I’ve started watching it here: Customer Success Marketing and Scale

A trend watcher is an innovator that spots trends and determines if they are here to stay and whether they should be incorporated into existing strategy. I enjoy it, it keeps me on my innovation toes and I dabble. I’ve captured this view with a few trends I’m tracking and published reports on already: Trend Watching

Microsoft Teams as a Platform – the next frontier

Microsoft Teams, with its 115M users, is way more than just chat or meetings. From this Geekwire article:

“Meetings are important, but they are transactional. Work happens before meetings, during meetings, and after meetings. That ability to have the workflow completely stitched together is where Microsoft 365 really stands out. That reinforcing effect of Teams by itself, and then Microsoft 365 in conjunction with Teams, is where you’ll see a significant amount of usage growth, more so than individual tools of the past, even.”

CEO Microsoft, Satya Nadella