Blog

innerventur.es/

Profile

innerventur.es/author/stephenw

Homepage

innerventur.es

  • All great movements begin underground

    A tribute to hip hop and jazz. Music by Crazy P, 3 Play it Cool. Pictures from Unsplash.

  • Welcome to the adventures

    Thanks for visiting. This is a welcome post to orient you around what this site covers and its core focus areas. Find out more about the author of this site, adventures and latest work by going to the about page. If you look at the sidebar of full posts, a list of categories and tags…

  • The end of ownership and the rise of usership

    To own or to use is not a new concept. I started grappling with this at least 12 years ago when I worked for a technology division at Sony and we developed a mobile music streaming service with Vodafone. That was in the day before iPhone was launched, before Spotify, when the iPod was on…

  • Fighting beaurocracy in Customer Success

    Are you a Customer Success leader? Do everything you can to remove barriers in the way of your CSM’s so they have only one thing to focus on: Customer Success

  • Beyond Technology Adoption – Business Scenarios with Microsoft Teams

    Microsoft Teams is such an incredible work productivity tool. It doesn’t just bring work from other applications into the conversation but the whole tool itself. That plus the ability it offers to structure activities into logical workflows provides perfect context for bringing business scenarios to life. Business scenarios are an important mechanism in beyond adoption to…

  • Update on As a Service Trends

    I’ve not had a chance to post for a while and there has been a fair bit of activity in the space so I have quite a bit to share. I have also run a few numbers through the data visualisation machine and come up with the infographic at left – feel free to use…

  • Update on As a Service Trends

    Nuggets from the last few weeks. If you have any similar announcements, reports or good articles, please share in a comment as I’m collecting them for a new eBook / trend report 😁 New EV startup Canoo will only sell cars on a subscription basis. The interesting thing here is not so much about a…

  • Meaning and models as future work motivators

    We don’t all have the luxury to question why we are working and to what end. Many are in dead end, soul sapping or even worse, life endangering jobs. But the reality is they have no choice. No choice but to toil in whatever adversity they find themselves because there is no alternative On the…

  • Thought Rocket: Anatomy of a Perfect Customer Success

    I captured a few simple points in a video a few weeks back in a flash of contemplation (hence thought rocket). Other than capture and share it here I wanted to elaborate a little. First the video: The first thing to say is that customer success is not an isolated event or activity and this…

  • Adoption Hacks

    Adoption hacks are little tips and tricks you can use to stimulate adoption of technology. Actions that can include any number of activities, all designed to get users learning about, understanding and using features of a technology to get new value from it. Activities can be anything from communication, learning components, social proof (showing how…

  • Update on As a Service Trends

    As I think more about this whole space and track the developments in it with posts like this, I’m trying to envisage dynamics of the perfect business in it. That gave rise to the DanelDoodle at left. Just some fun and very quick so not sure they are absolutely right. I’ll get a better feel…

  • Role of marketing in customer success

    I attended a customer success meetup last Friday which produced some excellent conversation. I’ve been thinking about the topic of this post for a while so added it to the list of discussion topics in the meetup. From the link above you’ll see it amongst a bunch of Post It notes. It was bundled alongside…

  • Update on As a Service Trends

    When Ikea considers changing its business model then you know something is afoot. The big news this last week was Ikea thinking about making certain items available on a subscription basis. Good article on that here where the screenshot at left is from. It’s looking at doing so on a trial basis so this will…

  • The role of innovation in customer success

    Customer Success activities are maturing. I have been doing the job since at least 2012 and have seen the profession go through fundamental changes to the point where, to succeed now, you need to be innovating. I started writing about the role of customer success in relation to customer experience and the subscription economy almost…